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Professional Digital Marketing Strategy Course

32 lessons 4h 20m 315 students

Plan, launch, and measure campaigns across search, social, and email. Learn audience research, content funnels, and analytics so every marketing dollar works harder.

  • Lifetime access
  • Certificate included
  • Learn on any device
About This Course

What this course entails

Plan, launch, and measure campaigns across search, social, and email. Learn audience research, content funnels, and analytics so every marketing dollar works harder.

This course is designed for Founders, freelancers, and marketers who want campaigns that measurably perform. Lessons are short, practical, and self-paced, so you can fit learning around work and life — and every module ends with a hands-on task that builds toward your final project.

What you will learn

  • Research audiences and map messages that convert
  • Launch search, social, and email campaigns step by step
  • Read analytics and turn data into smarter decisions
  • Build a repeatable 90-day marketing plan

Course modules

  1. 1Audience ResearchSegments, positioning, and messaging.
  2. 2Content & ChannelsSearch, social, and email playbooks.
  3. 3Paid & FunnelsBudgets, landing pages, and optimization.
  4. 4Analytics & PlanDashboards plus your 90-day strategy.

Your instructor

Lucas Bennett

An industry practitioner who teaches professional digital marketing strategy course through real projects, honest feedback, and practical examples you can reuse at work.